Self-organization and the phenomenen of emergence play an essential role in living systems and form a challenge to artificial life systems. This is not only because systems become more life like but also since self-organization may help in reducing the design efforts in creating complex behavior systems. The present paper exemplifies a general approach to the self-organization of behavior which has been developed and tested in various examples in recent years. We apply this approach to a spherical robot driven by shifting internal masses. The complex physics of this robotic object is completely unknown to the controller. Nevertheless after a short time the robot develops systematic rolling movements covering large distances with high velocity. In a hilly landscape it is capable of manoeuvering out of the basins and in landscapes with a fixed rotational geometry the robot more or less adatps its movements to this geometry – the controller so to say develops a kind of feeling for its environment although there are no sensors for measuring the positions or the velocity of the robot. We argue that this behavior is a result of the spontaneous symmetry breaking effects which are responsible for the emergence of behavior in our approach.